Management Analytics Group
Actionable Analytics for Management

The DISH report reveals data problems before they interfere with subsequent reports. Database Hygiene - Database Bullets to Dodge explains more about it.  Its value is featured in this client success story: Changing Course Saves The Day.

The CLEAR report reveals inaccurate customer and contact information, duplicated and orphaned customer name, address and account number data. List Processing - The Fastest Way to Boost ROI tells you more about it. Its value is featured in this client success story: Rediscovered Customers Boost Sales Fast .

The CLAM report is useful for aligning sales efforts with target market areas, both nationally and locally. Profiling - Seeing Customers in New Ways tells you more about it.  Its value is highlighted in these client success stories: Pulling Ahead From Behind ThePack and Discovering What Customers Really Want.

The PACAR reports are useful for quickly finding gross differences between customer and product groups.  Profiling - Seeing Customers in New Ways tells you more about them.  Their value is highlighted in these client success stories: Making Flat Sales Take Off Fast and Discovering What Customers Really Want.

The CRAG report finds customers who are drifting away -- in time for you to "win them back before they "leave through the back door."  Retention - Closing the Back Door and Fix Atttrition to Improve Prospecting tell you more. This client success story shows the difference it can make: Record Breaking Results in Just 90 Days.

The PASS report helps you boost sales to the customers that generate your profits -- and avoid waste with customers that will never be profitable. Segmentation - Finding Your Best Customers tells you more. The stories: Making Flat Sales Take Off Fast and Finding New Ways to Stay On Top and Raising ROI Reveals Better Customers and Start-up Company Achieves Front-Page Growth.

The CBAB report tells you how much you can spend on advertising before costs exceed expected revenues. It also tells you how many customers you should contact to maximize your profits. Breakeven Analysis - Knowing When To Stop tells you more. The client success story Stopping What Doesn't Work highlights the value of this report.

The ACRE report provides an objective comparison of one advertising strategy or offer over another.  It is essential for setting budgets and choosing offers and media. Campaign Tracking - Success Into The Future tells you more. This value of this report is highlighted in this client success story: Stopping What Doesn't Work.

The CSSP report predicts which customer segments are most likely to buy from you in the future. It is a very powerful tool for guiding marketing strategies and deciding upon budgets and resources.  Learn more about what goes into this report by reading Prediction - Finding Gold In The Data .) It's effectiveness is highlighted in this client success story: Boosting Response Rates by 20 Times.

The ABT report is our most powerful tool. It has helped turn around under-performing companies and marketing strategies when other tools have failed.   ABT Analysis - The Super Model! tells you more. The value of this report is highlighted in these client success stories: Rescuring a Struggling New Business and Gaining an Edge in Tight Markets and More Donors Than Ever Dreamed Of.

The COAR report builds upon the ABT report to reveal cross-selling sales opportunities with existing customers. Segmentation - Finding Your Best Customers tells you more. This these client success stories highlight this report: FInding Customers Just Waiting To Buy and Steering Salesmen to Speedy Success and Cross-Selling Overcomes Shrinking Market.

The FAST reports use the discoveries revealed in the reports listed above to keep your sales results on track with financial performance goals. Learn more about the value of these reports in these client success stories: Jump Starting A New Marketing Strategy and Getting Sales Growth Back on Track and Great Growth in a Down Market.