Data Mining Business Intelligence

Second Purchase Activity Timing (SPAT)
Report Example

The Second Purchase Activity Timing (SPAT) report shows you the optimal time to contact customers with offers for add-ons or accessories to spur follow-on sales.   Start-up Company Achieves Front-Page Growth and "Beyond Successful" tell how this report quickly boosts sales, builds customer loyalty and increases customer Lifetime Value ("LTV").

The SPAT report is one of the several intermediate-level reports that provide specialized remedies for specific marketing headaches. Take a look at "Secret #9" in Segmentation Secrets to learn more.

Second Purchase Activity Timing Report Example 1    Second Purchase Activity Timing Report Example 2

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